Ok, this is a cool move, like Obama or not.

This plays directly into the segment of the audience that he is going after.

If John McCain want’s to beat that he better post his VP on Twitter and add him to his LinkedIn right now.

If I was running the Barack campaign, I would have some fun with this one and this audience. Make them click a few times to keep the web traffic up.

From :

US political junkies will be casting nervous glances at their mobile phones this week, with Democratic White House pick Barack Obama promising to name his running mate by text message and email.

In an unprecedented move, the Obama campaign says it will first reveal his choice of vice presidential nominees not to the political media pack, but to the two million supporters who have bankrolled his tilt at history.