April 9th, 2008
Improv Everywhere - Best Game Ever
by: Sarah

is completely selfless, Improv Everywhere set out to make a little league baseball game the best game ever. These kids got to enjoy a professional style baseball game, just like a major league event. The coaches, parents and all the children had no clue the treat they were in for on that seemingly ordinary day.

Improv Everywhere worked with the league commissioner to get the kids’ names and access to the field to set up their equipment for the game later that day. NBC Sports also worked along side the team of improv actors to get the Jumbotron and the Goodyear blimp.

How great, such a heart warming experience.

Frozen Grand Central - Improv Everywhere

WiFi Desktop - Improv Everywhere

Frozen Grand Central - Improv Everywhere

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March 6th, 2008
Kevin Johnson, former NBA star, is running for Mayor
by: Sarah

Kevin Johnson ex-Sun's player

Kevin Johnson, ex-Phoenix Suns player, is running for Mayor. Johnson has spent the years after his retire from basketball working on developing the low-economy Sacramento neighborhood that he grew up in.

I don’t believe this is the same case as the Schwarzenegger thing since he has invested so much time and money on developing the community. But I do believe he will get more votes than his opponent, Heather Fargo, “who has governed the capital city as it has slid into a deep real estate slump.”

“We need a change in the city and I believe we need a change now,” Johnson said. “As I went out the last month and talked to people around the city, folks have said to me they believe city government is nonresponsive, tired, uninspired and bureaucratic. They want something different in Sacramento. (They’re) clamoring for change.”

The former Phoenix guard’s nonprofit community development corporation, St. HOPE, transformed the failing Sacramento High School into a successful charter school.

St. HOPE also developed the 40 Acres Art Gallery and Cultural Center, with a book store, lofts and Starbucks, in the commercial heart of Oak Park.

But, he does have his faults. Don’t let his success turn you into a glaze-eyed zombie who runs out and votes for him immediately. Apparently Johnson failed to keep up other run-down properties he bought with an eye toward redeveloping them.

Johnson was forced to issue a public apology after The Sacramento Bee ran a story that said half his group’s 37 Oak Park properties had been cited for code violations over a 10-year period. Vacant lots had been left fallow and had become filled with garbage.

Johnson has since moved to clean up the properties and said he would press ahead with his redevelopment plans by bringing a Fresh & Easy market to a key Oak Park intersection.

Link

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Info: Posted March 6th, 2008  in Politics, Sports
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December 9th, 2007
Fathead And Its Kick Ass Commercial
by: Stuart

I’m not sure how many people have seen this commercial but Fathead must have hired a damn good agency/writer/creative team to do this one.

The style, the tone, the art direction are just fantastic for this product.

Fathead sells giant, larger than life, vinyl decals that you can stick on your wall.

Cool idea for the sports fans that wants to show off pride (as this commercial starts off with) but the commentary and style of the commercial get me.

Very cool mix of tone, imagery and style of “bear fan” combined with fire breathing bear and attitude of host.

Very well done Fathead, great commercial for something I probably never buy, but certainly made me take note.

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Info: Posted December 9th, 2007  in Advertising and Marketing, Commercials, Marketing, TV Altar
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