September 12th, 2008
The dynamic duo does it again but this time they went for three times the length. The commercial [or mini 'sode as I would call it] aired during Big Brother last night. In my opinion, no video or commercial should last more than two and a half minutes, with the exception of music videos. The average internet users’ video attention span last about two minutes and most are willing to wait the extra thirty seconds to get to the end.
Length aside, the commercial isn’t all that bad, it’s a good change of pace for the Microsoft commercials to include their founder and I did like the previous on with the discount shoes. I guess Bill found something for him to do in retirement after all.
Microsoft | Bill Gates and Jerry Seinfeld
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Info: Posted September 12th, 2008 in Advertising and Marketing, Audio Visual, Infectious Media, Science and Technology, Software, Video, Viral
Tags: Big Brother, Gates, microsoft, New Family, seinfeld
Tags: Big Brother, Gates, microsoft, New Family, seinfeld